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Richard Shiffrin
Lab Director

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Research Intrests & Bio

Richard Shiffrin is the Luther Dana Waterman Professor of cognitive science for the Department of Psychological and Brain Sciences at Indiana University, Bloomington. Shiffrin has contributed a number of theories of attention and memory to the field of psychology. He co-authored the Atkinson-Shiffrin model of memory in 1968 with Richard Atkinson, who was his academic adviser at the time. In 1977, he published a theory of attention with Walter Schneider. With Jeroen G.W. Raaijmakers in 1980, Shiffrin published the Search of Associative Memory (SAM) model, which has served as the standard model of recall for cognitive psychologists well into the 2000s. He extended the SAM model with the Retrieving Effectively From Memory (REM) model in 1997 with Mark Steyvers.

Currently, Shiffrin is working exploring rational game theory and the co-evolution of event memory and knowledge, as well as collaborating with other lab members on their own projects (see here).

Representative Publications
Shiffrin, R. M. (2003). Locally rational decision-making. Behavioral and Brain Sciences, 26: 175-175.
Shiffrin, R. M., & Nosofsky, R.A. (1994). Seven plus or minus two: A commentary on capacity limitations. Psychological Review, 101 (2), 357-361.
Shiffrin, R. M., Czerwinski, M. P., & Lightfoot, N. (1993). On the automatization of visual search. In Izawa, C. (Ed.), Cognitive Psychology Applied. Hillsdale, NJ: Erlbaum.
Raaijmakers, J. G. W., & Shiffrin, R. M. (1980). SAM: A theory of probabilistic search of associative memory. In Bower, G. H. (Ed.), The Psychology of Learning and Motivation, Vol. 14, 207-262. New York: Academic Press.
Atkinson, R. C., & Shiffrin, R. M. (1968). Human memory: A proposed system and its control processes. In K.W.Spence and J. T. Spence (Eds.), The Psychology of Learning and Motivation: Advances in Research and Theory (Vol. 2, pp. 89-195). New York: Academic Press.